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Why employee onboarding is so important

Nick Stanley
by, Nick Stanley

Nothing says “Welcome to the company, we're stoked you're joining us” like a good onboarding process.

Even before you start recruiting for a position, you should be planning the way you make your new employees introduction to the business as smooth and comprehensive as possible.

Onboarding is sometimes called induction, though it’s broader in scope than a simple initiation. Formally, onboarding is known as organisational socialisation, which means it's a structured process to provide a new person with all the tools, information, and insight they need to quickly become an effective team member, while at the same time integrating them with the company and its culture.

Sure, you could set them up with a desk and a computer, give them the company handbook, and tell them to get cracking on some initial tasks, but don't go expecting great results.

Effective onboarding helps your new team member hit the ground running. It gets the employment relationship off to a healthy start, and increases the chances that they'll want to stick with you and you'll want them around so they can develop with the business.

Onboarding takes time and effort, but like all good investments, the rewards are worth it. Let's look at some of the main reasons you should have a thorough onboarding process for all new employees.

Gets new employees up to speed faster

Few people have all the skills and knowledge they need to do an amazing job on the first day they show up for work. There can be a lot to learn, from simple things like getting acquainted with the building and the company IT system to understanding the demands and intricacies of the job itself.

Effective onboarding helps new employees become productive members of the team in the shortest time possible. It's all about using a structured approach to fully prepare an employee for their position and to support them as they grow into it.

It's in everyone's best interests to fast-track this bedding-in process. For the business, it means any disruption or dip in productivity is minimised and managers don't have to spend long hours training and orienting the new team member.

For the employee, it makes them feel part of an inclusive team that wants them to excel. They will feel good about the decision to take the job, the work they're doing, and the company, which sets everybody up for long-term success.

The last thing you want is a new employee dragging their heels and not contributing because they didn't get the right direction and support upfront.

Higher employee engagement and job satisfaction

Like in any relationship, first impressions count. New employees want to feel valued and supported, and taking the time to ensure they get off to a great start clearly demonstrates that they matter.

Successful onboarding boosts confidence and can play a big part in a worker's job satisfaction, and their ongoing commitment and loyalty to the company.

It also gives employers and managers the opportunity to establish rapport with the new employee, learning about their strengths, motivations, and aspirations. If the employment relationship is based on understanding and trust from the start, the better the outcomes for the employee and the business.

Better staff retention

Research has proven that the first days and months of a new worker's experience are vital to employee retention.

A 2007 study by the Wynhurst Group found that employees who completed a structured onboarding process were 58 percent more likely to still be at the company 3 years later.

These findings are backed up by the results of a 2012 study published in the Academy of Management Journal that found new employees who didn't get adequate support and direction in the first 90 days were unlikely to last much longer than four months in the job.

Keeping your staff turnover rate low saves time and money in the long run. Frequently hiring new people is expensive and time-consuming. So there is good reason to view onboarding as the start of a process to work with your employee to keep them happy and motivated, and make it less likely that they will look elsewhere.

Find out more about the importance of employee retention.

Teaches about the company culture and goals

The first few weeks are the perfect time to introduce new employees to the values, priorities, culture, and mission of the company.

Again, it's about creating a positive impression. Chances are, your new employee will know about the company from the outside, but the first days on the job are their first exposure to how it works and feels on the inside.

A proper onboarding process can help the new employee establish themselves as part of the business while showing them how their role contributes to the company's wider goals. It's not just about learning about the company and its culture, but connecting to it and the existing team.

Done well, your new team member will be more engaged and want to help the company succeed.

Supports good hiring decisions and quick recovery from poor ones

A solid onboarding process can help employers and new workers decide if the person or the job matches their expectations. It's in everyone's best interest for this to happen quickly, so everyone can move on.

In the New Zealand context, onboarding is important to support good decision-making in all businesses that utilise the 90-day period to trial new employees.

When the person is right for the position, effective onboarding provides a positive introduction to the business. On the rare occasions things go wrong, a good onboarding process will help you identify the bad eggs quickly and allow you to exit them in a robust manner, with less risk.

Under the new laws coming next year, this will become critically important for employers with 20 or more staff who will no longer be able to use the 90-day trial period.

With the 90-day trial protection gone, these businesses will have to rely on a more structured probationary period and consultation process if they want to dismiss a new person early in their employment. This only works if it is backed up by an efficient, formalised onboarding plan.

Learn more about preparing for the end of 90-day trial periods.

Sets a base for further learning and development

In the modern work environment, employees need to be adaptable and learn new skills. While the learning curve is often steepest at the start of a new role, people thrive at companies that provide ongoing opportunities to learn and develop.

The initial job training that forms part of the onboarding process lays a good foundation that should lead to a course of growth and improvement. It's a good time to find out about your new worker’s career goals and to design a training and development plan that builds their skills and knowledge. This will also help ensure they are motivated by, and contributing to, the overall success of the business.

Less stress

Starting a new job can be stressful. Sure, there's excitement in new opportunities but they can also create anxiety.

A smooth onboarding process can allay fears and make new people feel comfortable from day one, giving them the information and training they need to be able to concentrate on their job rather than any negative feelings.

Having an established, effective onboarding process reduces stress for employers and managers too, so you're not winging it each time you hire a new person. Instead, you can be confident that your new worker is getting the best possible orientation, guidance, and tools, so you can focus on assisting and getting to know them.

Better customer satisfaction

Research shows that positive employee experience leads to better customer experience, which improves business profitability. Research by Jacob Morgan, author of The Employee Experience Advantage, found that companies that invest in employee experience are 4 times more profitable and generate twice as much revenue as those that don't.

The employee experience starts with recruitment and is expanded by the onboarding process, which should train employees as quickly as possible so there is minimal effect on the company and its customers.

If the process also inspires and motivates new team members, giving them a sense that the company is place where they want (not just need) to work, they will want to see it succeed and to provide the best possible service to your customers.

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